NIKE / CIRCULARITY – Circular Design Guide

28 Apr NIKE / CIRCULARITY – Circular Design Guide

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Creating products that last longer and are designed with the end in mind. Limited resources demand we rethink the ways in which we live. Nike envisions a future where waste doesn’t exist, and materials can be used and reused to their highest potential with a Circular Design Guide. Design has the opportunity to take on a powerful role in making the world a better place. Circularity: Guiding the Future of Design. The guide and its related workbook share principles that support a universal call to action for our industry: We must all come together and have a more positive impact on our planet.

NIKE CIRCULARITY Circular Design Guide

001 _ SELECTING LOW-IMPACT MATERIALS THAT USE PRE- & POST CONSUMER RECYCLED FEEDSTOCK.
002 _ DESIGNING WITH THE END IN MIND; THINKING THROUGH HOW A PRODUCT WILL BE RECYCLED AT END OF USE.
003 _ MINIMIZING OR ELIMINATING WASTE IN THE PRODUCT CREATION PROCESS.
004 _ PRODUCTS THAT CAN EASILY BE TAKEN APART; RECOGNIZING THE VALUE OF EACH COMPONENT.
005 _ CHEMICAL PRODUCTS & PROCESSES THAT REDUCE OR ELIMINATE THE USE OF HAZARDOUS SUBSTANCES.

NIKE CIRCULARITY Circular Design Guide

006 _ PROLONGING THE USE OF A PRODUCT THROUGH REPAIR OF COMPONENT PARTS OR MATERIALS.
007 _ PRODUCTS THAT EASILY ADAPT TO GROWTH, STYLE, TREND, GENDER, ACTIVITY, AND PURPOSE.
008 _ PRODUCTS MADE STRONGER BY METHOD OF MAKE AND DURABLE MATERIAL CHOICES.
009 _ PURPOSEFUL PACKAGING, MADE OF MATERIALS THAT CAN BE REPURPOSED, RECYCLED, OR BIODEGRADE.
010 _ ESTABLISHING NEW SERVICE AND BUSINESS MODELS TO EXTEND PRODUCT LIFE CYCLE.

NIKE CIRCULARITY Circular Design Guide

Space Hippie is an exploratory footwear collection inspired by life on Mars -where materials are scarce and there is no resupply mission. Created from scraps, or “space junk,” Space Hippie is the result of sustainable practices meeting radical design.
Space Hippie’s Flyknit yarns include at least 85% rPoly made from recycled plastic water bottles, t-shirts and yarn scraps.
Made with “Space Junk” One athlete’s trash is another’s treasure. Space Hippie’s Flyknit yarns include at least 85% rPoly made from recycled plastic water bottles, t-shirts and yarn scraps.

NIKE CIRCULARITY Circular Design Guide

Crater Foam tooling uses 15% Nike Grind rubber combined with 100% recycled foam materials for a more sustainable, lightweight and responsive feel during city exploration.

NIKE CIRCULARITY Circular Design Guide

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